Listing agencies provide fast and accurate services to get your cryptocurrency project on the crypto market. Getting a coin listed can be a challenging process, often involving a long exchange of emails and phone calls. But if you're working with the right listing agency, this process can be streamlined, making it faster, cheaper and without the possibility of being scammed. 

Many projects make the big mistake of trying to list themselves. Apart from the huge number of scams and fake exchanges, expensive terms and conditions, and the wrong timeline and listing plan, the biggest risk is the wrong partner, which can lead to the complete failure of the project. And this is not just a theory. There are real cases of projects that have actually failed due to a wrong listing strategy. Trusted  listing agencies that are mentioned in this article, will help you avoid rejection and ensure you set yourself up for success. Listing is only complicated if you work with the wrong affiliates, resulting in you losing money and time. That is why in this article we are going to tell you about the most common mistakes and how not to make them.

It's worth noting that there are hundreds of agencies out there, many of which are unscrupulous, charging high commissions and proving to be unreliable partners. That's why it's so important for project managers to make the right choice when selecting an agency.

Why do you need a crypto listing agency? 

 

First of all, working with a listing agency will simplify your process of placing a token on an exchange. This will save you from a lot of mistakes that you can make on your own: when choosing partners, when choosing an exchange and also when positioning your project correctly.

The most important reason for working with a listing agency is its expertise. If the company has been in the listing business for a number of years and has not been involved in any other services, then its processes will be clear and its prices will be lower than the market. Why? The reason is simple, they are constantly driving projects to the exchanges, and accordingly they have discounts for volumes. The price will be much higher if you contact them directly.

Listing agencies are good because they have been working in this market for many years and are familiar with the internal processes: after the initial consultation, they will understand your needs as well as the requirements that the exchange may have for your project. The only thing you need to do is to start working with the agency and they will take care of all the rest.

A good listing partner often offers turnkey project support from submission to listing on the exchange. The turnkey service includes strategy development, project positioning, launch and monitoring of contractual arrangements. The professional team strives to offer optimal terms, including competitive pricing and exclusive benefits such as launch discounts and promotional bonuses, and puts the client's interests at the heart of the project, not just selling a listing on a small exchange.

Moreover, right listing partners know the pools of exchanges and can quickly guide you to the best place to launch your project. For example, you need to understand that they are looking at your traction on listings on other exchanges if you want to go to Binance or Bybit exchange. You will never get listed on tier-1 exchanges if you have small fraud exchanges. A serious listing partner will always tell you this and show you which exchanges are worth your time and money.

Many newcomers who try to list their project on their own choose exchanges with a bad reputation, as well as with fake liquidity, which is scrambled with the help of bots - as a result, such projects lose their reputation at the very beginning.

As a final part, top listing agencies will provide the necessary resources to make everything run smoothly in one ecosystem: 

• Provide top experienced market makers

• Connect with the best partners for marketing, 

• Introduction to funds, developers, etc. 

The list goes on and on. Many listing agencies have been in the market for many years and have found reliable partners to recommend to you. This way you can avoid working with fraudsters or unscrupulous contractors.

Key takeaway. Cooperation with a listing partner is a guarantee that you 

a) will not lose money on fraudulent exchanges 

b) will save your budget for other activities (e.g. marketing)

c) after a certain period of time you will be listed on the tier-1 exchanges. 

If you do not want to close the project, work with professionals. And further we will tell you how to choose the right listing agency.

How to recognize a reliable listing agency?

First, always do your due diligence on the partners you are considering working with. To help you choose a listing agency, here is a brief checklist

• Look at previous experience — who have they worked with and what was their success rate with other projects?

• Read reviews. Research TrustPilot, positive and negative company reviews, contact companies already listed. Above all, are customers happy?

• Study the team. Is the team public? Do they take part in conferences? Can you come to the office and discuss details? You'd be surprised how many anonymous teams exist; that's a red flag.

• Open a line of communication with the agency early on and assess the quality of that relationship. Do they respond quickly and professionally? Set up a video call and familiarise yourself with the team. 

• Look at the range of services offered by the listing agency. As mentioned above, the most important point is: the listing partner should focus only on the listing. Many companies offer listings as an additional service. They are not specialists, they work through intermediaries and give very bad conditions. Work with listing only professionals.

Top 5 Listing Agencies to choose in 2024. 

Given the number of crypto listing agencies operating today, it can be difficult to filter through them and find top-tier partners. To help you do that we’ve compiled a shortlist of the top five and will go into depth about why we think one of them stands out above the rest.

1. Listing.Help 

2. Coin Listing Services 

3. Ninja Promo

4. Blockchain App Factory

5. CoinBound 

Listing.help

 

As you may have guessed, the most famous cryptocurrency listing agency on the market is Listing.Help. You've probably seen them at major events like Blockchain Life, Token2049, and having worked with some of the biggest projects in the industry, it's no surprise that they're the most trusted partner.

Absolute openness and transparency is also something we can note. Listing.Help works with 100+ major exchanges (Binance, OKX, Bybit, BingX etc.), 1500+ clients are listed, many of them are on the website (and they're not small projects, but TON-level blockchains), the team is public, attends conferences and has been on the market for over seven years. Most importantly, Listing.Help focuses on listing. You can see testimonials and reviews from previous clients on sites such as Cryptwerk and Trustpilot, which are full of 5-star reviews.

Listing.Help offers a turnkey service. Your first interaction will be a free consultation where the team will take you step by step through what you need to do to get listed. Developing a sound strategy, negotiating with the exchanges and finding solutions to any potential hiccups is what you should expect from a first class provider like Listing.help. They will take responsibility for the entire process and prepare your project for listing, which takes about 5-7 days in total. Once the project is launched, the agency will continue to work with marketing partners and follow up with both sides of the deal to ensure a smooth listing.

Notable clients include: Tether, TON, Shiba Token, Bitscrunch, Syscoin, De.Fi, Radix, Parsiq

If your project is in the early stages and you are unsure if you are ready to list, it is worth contacting Listing.help for a free consultation to understand what the next step is for you and your team. We strongly recommend Listing.help as dozens of our readers have worked through them and the end result has always been positive.

Listing.Help's holistic approach to cryptocurrency exchange listing makes them a valuable partner for projects of all sizes. If you have a new project, they can help you build the processes that are so important to exchanges for your listing. If you already have a large foundational project, but are not ready to list on a major platform, Listing.help is also a great place to start. With their years of experience, they will be able to identify the problem areas in your project that are causing the same exchange to reject you, help you solve them and get you listed on the best possible terms.

Coin Listing Services 

Another excellent cryptocurrency listing agency that works with a wide range of international exchanges - such as OKX, Crypto.com, Bybit, etc. Although Coin Listing Services doesn't have the same prestige as the aforementioned listing agency, they are still top notch and worth considering for your project.

Their experienced team is well versed in the listing process and can guide projects through all the necessary steps to get listed on the major exchanges. A focus on client success and strong industry connections make Coin Listing Services a trusted choice for projects looking to list on an exchange. Whether you are a startup or an established player in the cryptocurrency space, Coin Listing Services can help you achieve your listing goals with precision and expertise.

Ninja Promo

A company that offers listing services for crypto projects, but also deals with a broader marketing profile. Whilst this is suitable for certain projects that require a more 360 degree package, we would generally advise clients to work with a listing agency that is 100% focused on this, so that you are working with a specialist. However, Ninja Promo offers a good listing service as well as SEO, video production and a range of marketing services.

Once the project is ready to launch its fundraising campaign, NinjaPromo provides the necessary marketing to attract investors. Not only ICOs, but also IDOs, IEOs and STOs. For example, it can develop and launch social media ads on popular networks such as Facebook and X. It also offers content marketing to help your project improve its SEO rankings.

Notable clients include: Bitcoin.com, Atom Bank, Zntrx Gaming

NinjaPromo can also help your project connect with the best crypto exchanges. This includes market-making to ensure the project meets exchange listing requirements. For example, boosting trading volumes and reducing the likelihood of price manipulation. Like many crypto marketing agencies, pricing depends on the level of service required. However, as the agency does not only deal with listings, they are unlikely to work with the major exchanges on partnership terms and will therefore not be able to offer you favourable conditions for cooperation.

Blockchain App Factory

 

Blockchain App Factory, marketed as a company that facilitates Web3 technology solutions, offers a wide range of services including cryptocurrency listing services. Whether a small startup or an established project, Blockchain App Factory's experience in exchange listings makes them a trusted partner, ensuring that their clients' tokens get the visibility and liquidity they need to succeed in the competitive cryptocurrency market.

Notable clients include: Polygon, Shell, Li & Fung, Globant and others.

Although the company has been in the market for over 10 years, they have managed to work with over 400 clients in that time. It is important to note that despite their extensive experience in the crypto industry, the team is not only involved in listing, but also in developing custom blockchain-based solutions for applications in various industries. At the moment, they are particularly focused on the direction of decentralisation and automation of various processes.

It's a great service, but if you're interested in listing right now, you'll want to choose another agency to work with.

CoinBound 

CoinBound, a crypto marketing agency that has worked with over 750 clients since going online in 2018. With a focus on promoting projects under the slogan "We help Web3 companies go viral", the company has a range of skills that help projects go viral. They offer excellent coin listing services, and while their main focus is not on coin listings, they have a great track record.

Notable clients include: eToro, Tron, Consensys, OKX, Litecoin Foundation and Cosmos.

Coinbound provides PR services for popular cryptocurrency news media platforms. CoinTelegraph, CoinMarketCap, Decrypt and NewsBTC have already partnered with them. Non-traditional sources include Benzinga, Market Watch and Forbes. Coinbound's other key services include lead generation, cryptocurrency link building, SEO, social media and community management, media planning and paid advertising.

Final Thoughts

Many project managers try to do the list building themselves, but fail at this crucial stage of the process. After all, you don't want to waste hours trying to do it yourself. Reputable agencies such as Listing.Help take the stress out of the process and provide guarantees that your project will be listed on the right exchange. From my experience with the Listing.Help team, the proof of their professionalism is obvious. Time and time again, the Listing.help team has helped projects build processes that are essential for a smooth and successful listing. After all, listing cryptocurrencies is a huge task and should not be neglected - trust experienced, reliable listing partners to solve problems quickly and efficiently.