On Thursday, the Avalanche Foundation announced via X that 3thix is launching an Avalanche L1 to develop a decentralized ad-tech layer for the internet’s gaming economy.
3thix is a platform that utilizes decentralization to create models of rewards and redemption. It will leverage distributed blockchain technologies to build a new platform to incentivize high-value marketing relations with gaming players.
Avalanche is an open-source platform for launching Decentralized Finance (DeFi) applications and enterprise blockchain deployments in an interoperable, highly scalable ecosystem.AVAX is down 1% today and currently trades at $25.10 per coin.