Sonic Labs, previously known as the Fantom Foundation, announced in a blog post on Monday that it has partnered with Complexity, the world-renowned esports organization built around gaming-driven audience engagement initiatives.
Sonic will be Complexity's official, exclusive blockchain sponsor, with branding rights on team uniforms. Sonic will also sponsor Complexity’s live-streamed esports and community events, develop a Web3 fan app, and cover its tournament participation.
Furthermore, the partnership will integrate Sonic into the Complexity community via sponsorships, co-branding efforts, tournament integrations, live events, and a soon-to-launch fan application.
Fantom is building a programmable platform on a directed acyclic-graph-based distributed ledger. Its FTM coin has been up 1% in the last 24 hours and is currently trading at $0.5097.